Betting on Yourself: The Reality of Failing

You can work hard and give everything you have... and lose. The real question is- what are you willing to lose?

I was taught from a young age to be strong, never be a victim, and to never make excuses.

 More importantly, I was taught to never expect anyone else to provide me things I know I can provide for myself. I believe that a foundation characterized by autonomy, responsibility, and strength has made me the Entrepreneur that I am today. 




We’re all born to do something and I have been fortunate to have found my purpose, so I'm going to share with you boss babes out there some valuable lessons I've learned during my entrepreneurial journey.

What’s my job?

I’m the Co-Founder/CEO of the greatest sunscreen you will ever put on your body and Founder/CEO of I Do Social Agency.




 I had my doubts when my business partner, aka another #BossBabe, Solongo and I first started White Girl Sunscreen. The point is, everyone has doubts at some point.I don't believe anyone is ever prepared for any major step in life, especially when it’s something that could best thing that has ever happened to you or your biggest fail.


Failing is scary, but the thought of not taking flight is even more terrifying.

Take risk and don't be afraid to make mistakes. I tell my employees,“It’s okay to mess up because I can usually fix everything… because I’ve made so many mistakes”.

Your brain is like a circuit switch.

When you can look in the mirror and feel truly amazing about yourself, you've won. Once you believe you're something you embody that feeling. Success is not a competition with the world; it's a competition with yourself.


 Being successful in life is all about having the proper belief system in who you are. Truly believing that you are something unique and special in that field. That belief is how you will handle those negative thoughts within a negative moment and overwhelm them with positive action.


There are two types of people in this world when it comes to attitude and thought process.


The difference between these two sets of people: Fear  


So many of us chose our path out of fear and disguise as it as practicality. What we really want seems impossibly out of reach and ridiculous to expect, so we never dare to ask the universe.


If you have a dream you have to protect it. When you make a commitment to yourself, make sure you see it through. NEVER QUIT. 

 I want to always challenge myself or have that nervous ball in my stomach- because that’s when I know I’m doing the right job. I remember when White Girl Sunscreen received an email from Elle Magazine. They wanted to feature our product in “Elle’s Beauty Bag” July 2016 issue. Moments like this remind me of when I first started and gets me excited for what I’m going to accomplish in the future.


However, I know that there will still be times where the unexpected happens and I have to figure out how to execute properly.


What ends up happening is a positive learning experience, which is why you should never be satisfied with your past performances and never be afraid to go out there and kill it. The longer you do this, the easier it gets. Every time you keep moving forward after a hard fall your competition decreases, because where you had that hard fall, many people fell and gave up.

I’m no longer afraid of conflict and I don’t think conflict is a bad thing. No one got to where they were without brick walls or stumbles along the way. Remember, no matter how good your idea is or how much work you’re willing to put into it- there will always be those “dream killers”.


Embrace the moments when you face those brick walls. You start to realize that your brand might be bigger than you, especially when google decides to shut you down (yes, that happened- the limit of responding to emails in 24 hours is 2,500). 

As an Entrepreneur I found out that I’m a “boss lady”. I could say, “ do this, do that”... but my time is actually spent listening. How do you think we should do this or manage that? When you have that sort of discussion with people- they grow individually and as a team. There’s really no better feeling than someone actually believing in you and the idea you’ve created.

I feel the need to address this topic since love is a factor in every woman's life and just like everything else the female boss does- she gives her all.  However, most females forget to be patient and to realize that "the one" will come when you least expect don't settle!

Oh and remember since you're a BOSS- you can fund yourself + feed yourself :)  

Ya know...everybody is not good at everything. It’s okay to depend on someone. It’s actually what we’re supposed to do- depend on each other. Men and women balance each other out and we need to get to a point where we actually appreciate each other.


I do believe that there’s nothing more exciting than having a witness to your life. And, when you find the person that you trust and love, who also respects you enough to take all the shit that you have and turn it around to bring out the best in you- it feeds. 


So feed into your business, stay patient and love will come at the right time. I hoped this inspired the babes out there hustling... Here's a few tips from Solongo and myself! 


1. Make being inspired a priority 

2. Be bold enough to design your life 

3. Have the type of energy that gets everyone to sit up straight when you walk in the room.











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Melanoma Research Foundation partners with White Girl Sunscreen
White Girl Sunscreen featured in Cosmopolitan
White Girl Sunscreen featured in Elle Magazine 2016
White Girl Sunscreen featured in South Magazine